tekom - conferences

Mastering Content Design and Information Architecture

  • Presentation
  • Content Strategy & Information Architecture
  • 06. November
  • 09:00 - 09:45 AM (CET)
  • Plenum 2
  • finished
  •  Paula Stern

    Paula Stern

    • WritePoint Ltd.

Contents

The session will navigate through core principles and practical strategies essential for creating user-centric technical content. From understanding user needs and structuring content effectively to designing intuitive navigation systems and optimizing information architecture, attendees will be offered real case studies and best practices.

Takeaways

Takeaways include:

  • Intro to prioritizing user needs and a user-centric approach
  • Effective content structuring
  • Optimizing information architecture to enhance findability and usability
  • Importance of continuous improvement

Speaker

 Paula Stern

Paula Stern

  • WritePoint Ltd.
Biography

Paula Stern is a senior tech writer from Israel. She is the CEO of WritePoint Ltd. and the lead instructor of WritePoint’s Technical Writing Course. Paula is also the Spokesperson for tekom Israel, a popular blogger and presenter. Paula organizes the annual MEGAComm conference, uniting hi-tech professionals from the techcomm and marcom worlds. In recent years, her focus has been working for cyber-security companies and startups.

In her spare time (of which she has very little), Paula loves to paint, write, read, cook and sleep.

Paula Stern is a senior tech writer from Israel. She is the CEO of WritePoint Ltd. and the lead instructor of WritePoint’s Technical Writing Course. Paula is also the Spokesperson for tekom Israel, a popular blogger and presenter. Paula organizes the annual MEGAComm conference, uniting hi-tech professionals from the techcomm and marcom worlds. In recent years, her focus has been working for cyber-security companies and startups.

In her spare time (of which she has very little), Paula loves to paint, write, read, cook and sleep.