tcworld conference 2026 Detail

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Personal Branding for Technical Communicators

  • Workshop
  • Career, Skills & Professional Development
  • 06. November
  • 02:00 PM (CET) - 03:45 PM (CET)
  • C9.3
  • finished
  • Kees van Mansom

    Kees van Mansom

    • Accenture

Contents

Maximum participants: 30

What do enterprises like Coca Cola, Heineken, Nike, Philips, Volkswagen, Apple and Microsoft have in common? Different types of companies with different types of products and different types of employees, but with one thing in common: a strong brand.

Just as in enterprise or product branding, personal branding is all about defining how you want to be seen. This pressure-cooker workshop specifically targeting technical communicators can be the first step towards building up your own brand, taking control over how people perceive you, and taking steps to dramatically increase your professional network. You are in control!

Takeaways

All participants will leave the room with a clear idea on how they can position themselves better as a professional in the field of technical communications and with the building blocks to kickstart their Personal Branding journey.

Prior knowledge

Some experience working in the technical communication profession

Speaker

Kees van Mansom

Kees van Mansom

  • Accenture
Biography

Before my career had even properly begun, I was already dismissed as a temporary worker because I told my manager the work was so repetitive it made me feel like a robot. Since then, my mission has been to use and explain technology in a way that motivates people and helps them reinvent themselves. Working together with my clients on technical innovations in a team setting gives me satisfaction and energy.

By combining a proven innovation approach with design thinking and storytelling techniques, I activate changes that are embraced at all levels of the organization and lead to maximum and lasting impact. I enjoy pushing the boundaries of what is technically possible and continuously learn and look for different scenarios to solve complex challenges, but always from the perspective that it must bring value to my clients and result in a better experience for their customers and employees.

As Technical Publication Services Lead at Accenture, I help them in transforming their processes using state-of-the-art technology and introducing innovations. By constantly challenging the status quo, I drive changes that have a real impact on people, processes and technology.

Before my career had even properly begun, I was already dismissed as a temporary worker because I told my manager the work was so repetitive it made me feel like a robot. Since then, my mission has been to use and explain technology in a way that motivates people and helps them reinvent themselves. Working together with my clients on technical innovations in a team setting gives me satisfaction and energy.

By combining a proven innovation approach with design thinking and storytelling techniques, I activate changes that are embraced at all levels of the organization and lead to maximum and lasting impact. I enjoy pushing the boundaries of what is technically possible and continuously learn and look for different scenarios to solve complex challenges, but always from the perspective that it must bring value to my clients and result in a better experience for their customers and employees.

As Technical Publication Services Lead at Accenture, I help them in transforming their processes using state-of-the-art technology and introducing innovations. By constantly challenging the status quo, I drive changes that have a real impact on people, processes and technology.

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